Vote now to help decide the winner of the Project Bluefoot Air Jordan Design Competition! The Top 5 Highest Rated designs will be reviewed and critiqued by D’Wayne Edwards, Footwear Design Director at Jordan Brand, and Jason Mayden, Senior Footwear Designer at Jordan Brand, who will ultimately select the 1st Place Air Jordan Design Competition Winner.
Review each Air Jordan design concept fairly and honestly! Once you have rated a design, you will NOT be able to change or re-submit your vote, so review your votes carefully before clicking “Submit”. Good luck!
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–VOTE NOW – Air Jordan XXV Design Competition–
(in random order, click image to view full size)
Titus Ares:
My design is based on the sophisticated nature of Michael Jordan after his legendary career. He hasn’t suited up in years, but his memory is still fresh in my mind. The way he played was similar to the way he dressed. He was cool, calculating and sophisticated. Both talent-wise and aesthetically, he was a joy to behold. He was the player you would notice in a room full of players. This was due partly to his charisma, but also to the way he carried himself. He was a man who wore three-piece suits in the heyday of throwbacks and fitted pinwheel hats. He always retained a sophisticated demeanor and was never a victim to fads. He was in a class of his own, and it’s evident in the way the next generation of young players is dressing, that he was ahead of his time.
-The AJXXV upper is made of tumbled leather to be comfortable right out of the box.
-It is accented by a suede toe cap and heel, a material in which creasing is less noticeable.
-Patent leather runs along the sides of the shoe, giving it more support on the lateral movements and quick cuts.
-In keeping with the three-piece suit motif, a neoprene sock and breathable mesh tongue work with the upper and the foot is locked into place via speed lacing system.
-Full-length zoom air is enclosed within the midsole, where parts are PU and other parts are lunar foam.
-A clear sole wraps up the lateral side of the AJXXV, thus giving the rest of the form the silhouette of a formal dress shoe. -Titus Ares
Titus Ares Final Overall Rating: 6.0
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Yurri Mial:

My concept for the Jordan XXV is all about elevation. The only true way to defeat your opponent is through elevating your abilities mentally, and physically. Jordan Brand embodies the notion of advancement and soaring over its competition, and it was important that my Jordan concept followed suit. The design needed to be aggressive, yet elegant and be able to provide all the necessary components needed to elevate your game.
The shoe features an overlaid stitched leather upper that allows foot ventilation through the mesh wing patterned openings. There is a full-length neoprene bootie that also keeps the foot immobilized inside the shoe. The bootie also offers good ankle support and cushioning around the padded collar. There is a hidden webbed loop lacing system featured along the vamp. Doubled stack zoom is offered in the shoe to provide good cushioning, yet allowing the user to feel the court. The lightweight TPU chassis wraps around the entire shoe doubling as a heel counter that cinches the heel to ensure heel lockdown, and full lateral foot reinforcement. The segmented sole offers flexibility and supreme traction with its wrap-around rubber herringbone pattern tread. Each segment of the sole is reinforced with a layer of Phylon cushioning, and the full-length carbon fiber plate that runs along the underside of the shoe. The rounded heel of the shoe also allows a better transition from heel to toe during heel strike. -Yurri Mial
Yurri Mial Final Overall Rating: 6.9
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Yuan Jiang:

We all agree customization and “just do it!” will continue to be the trend for the next few years. This Air Jordan XXV was inspired by modular design concept that was widely used in modern Architecture and industrial design. This shoe is using a standard base structure, with separate upper/bottom components which can be re-assembled by consumers with their choice.
It’s like LEGO, consumers are able to purchase the base frame with separate components to transform the shoe into an unique, customized look with different functionality. The parts are inserted into one another without cement, you can disassembled it into pieces and re-organized it based on your needs.
For example, you play basketball with higher top collar and shox inserted in the midsole,, switch it to Air Max, lower the top line, you are ready for a run.
This concept will be a challenge for current industrial technique/material, which bring us to the “The Transforme”, the final product led by above inspiration.
Upper- light weight, low cut upper with mesh and “flywire” technique, separate component parts to transform it into high cut with better ankle support and different look.
Bottom – switching combos under sockliner and midsole in forefoot and heel, the parts are fixed/stabilized by steps/inserts on the part itself. The combos will be visible through the crystal rubbers in forefoot and heel, the crystal outsole texture will be repetitive “XXV”. -Yuan Jiang
Yuan Jiang Final Overall Rating: 5.7
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Alvin Huang:
One shoe, two people and three colours.
Together with the philosophy of Michael Jordan, I envisioned a Jordan 25 shoe inspired by the spirit of basketball, the agility of a stingray and the modern design language of the Mazda Taiki concept car.
The end product is a mix of colours, materials and surface treatment of the inspirations but not forgetting the proportions and technical aspects of a basketball shoe. The mix of patent and matte materials give a aggressive outlook reminiscence of the first impressions on court when Jordan wore the Air Jordan 1 in red, black and white colour way in a 1985 game. The surface strips on the polyurethane material which criss-cross to form “XXV” also allow the material to bend and stretch for flexibility.
Being inspired by the sting ray, the red rubber “wings” on both sides of the shoes give support and comfort upon impact to the feet. Another interesting design feature is the back which is the start point of the lines that make up the waves and energy of the shoe. In addition, the back also holds a chrome support plate that bears the Jordan 25 (XXV) logo.
Lastly, what makes Jordan shoes special and exquisite are the attention to details. Therefore, small details like the bubbled sting ray encasing the Jordan logo on the sides and tongue are also key features which make the shoe “Jordanised”. -Alvin Huang
Alvin Huang Final Overall Rating: 5.3
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Karabo Anoh:

Designing the new Air Jordan signature shoe has been for the past years one of the most challenging task for a footwear designer to do.
For this project, I considered my self as the designer who was chosen by the Jordan Brand and given the task to design the new upcoming 25th Air Jordan signature shoe. My inspirations when designing this shoe were all linked to Michael Jordan, looking at his personality, his style and the way he approached the game of basketball and became the greatest player ever.
Michael Jordan dominated his sport in a way no one else has done it before. His approach when playing or going for the championship was similar to many super-heroes we know. I called this “The Super-Hero Attitude” and that was something I could link easily to Michael Jordan and use this as an inspiration to drive the design.
I looked at the way Super-heroes dress and the boots they wear. Their boots are very tight and snug, which allow them to be fast and to have controlled and responsive movements. Also their boots are lightweight and very flexible due to the way they are constructed, they wear a one-piece boot construction. I used this info and designed the shoe around these characteristics.
The second inspiration behind the design came from an analysis I made on the Jordan Brand and each signature shoes that has been designed in the past. Starting from the Air Jordan 3 designed by Tinker Hatfield that was released in 1988, every model that came after could be without doubt related to their predecessors. I called this “The Air Jordan DNA.” It is like if each Air Jordan shoe is carrying the same DNA from the previous one. Similarly, I looked at the Air Jordan 2009 (2k9) designed by Jason Mayden and use it as a base for the design. I looked and I analyzed the design language to get the shoe DNA out and carry it over to the new Air Jordan 25th model.
The Air Jordan brand has been dedicated to bring out quality products that are innovative in performance and materials usage. The brand since the beginning established a standard for luxury that set them apart from the other companies in the footwear industry. This luxury aspect was inspired by Michael Jordan lifestyle and his love for buying quality products, and this is the reason the shoe features some exotic materials to provide some comfort and durability.
The upper is made out of a flexible and soft exotic Velour fabric. The six laser engraved lines represent Michael Jordan championship accomplishments during his career as a bulls. The logo comes from the DNA story and represent Michael Jordan number “23” and the number XXV (25) in roman combined together.
The shoe features an innovative inner bootie that snugs the foot naturally for support and at the same time allows the freedom of movements. This is the first No-Lace Air Jordan signature shoe. Reducing the weight of the shoe was a must, and that’s was done by slicing the rubber sole to remove some materials as much as possible. The outsole has an untraditional tread pattern that improves natural motions and good traction due to the orientation and the location of each individual tread. -Karabo Anoh
Karabo Anoh Final Overall Rating: 5.0
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Ben Adams-Keane:
The name Michael Jordan is synonymous with greatness, innovation and global-stardom.
With this in mind, I thought it fit to take inspiration from the greatest pop artist of all time, Michael Jackson, for the 25th incarnation of Michael Jordan’s signature shoe.
Jackson was an international icon with unparalleled talent who dominated his field. Like Jordan, Jackson gained recognition for his gravity-defying performances, utilizing the moonwalk and anti-gravity lean on stage.In fact, Michael Jackson patented an anti-gravity shoe for performing these dance moves. With this in mind, I set out to design the Air Jordan XXV from the ground up, with particular emphasis on the shoe’s energy-return and flexibility.
The midsole is comprised of lunarlite foam (think “moon”walk) with a full length injection molded TPU shank plate for energy return. Keeping flexibility in mind, the shank plate and outsole both use deep grooves inspired by the jacket worn by Michael Jackson in Thriller.
Moving to the upper, I looked at the flexible, quilted shoulders of Jackson’s Thriller jacket for inspiration. The entire quarter, heel, and toe are constructed with molded flex channels and debosses, designed to make the upper more flexible. The upper also sports several aesthetic details taken from Jackson- the eyelet on the medial side is taken from another of Jackson’s jackets, and the screen mesh tongue is designed to shine the way Jackson’s signature sequin glove did.
The molding on the midsole of the shoe is taken directly from the shape of the first few notes on the Thriller sheet music. The inner of the shoe utilizes an asymmetrical full-length inner bootie with wristband inspired ankle padding on the medial side. Lastly, I thought a gold and silver colorway would be fit for the king of pop. -Ben Adams-Keane
Ben Adams-Keane Final Overall Rating: 6.8
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Tom Matic:

Air & wind have taken centre stage in the inspiration of this Jordan XXV.
By using this and the combination of Michael Jordan’s hang time in the air
creates a design that is in harmony to produce a fitting shoe. Using the flowing lines of wind in conjunction with other attributes to air & wind,creates a story carried around the entire shoe. Having researched the Greek gods of Wind, I have designed a pair of shoes with each one taking on their mythical backgrounds fighting their powers against each other on either shoe.
This is synonymous with the 2 teams that fight against each other on the court. The inspiration of wind as a natural element is a abstract use of Nike’s push for a greener future.
Peformance detials & Technologies include:
To combat the force when landing, The concept takes inspiration from tennis
racket shock absorbers. The main fabric used is leather with ribs of advanced rubber in between as shown. This allows the force of landing to be absorb around the shell of the shoe rather then straight through to the foot.
Inspiration is taken from an animal paw, This allows for independent use of the toes to give a firmer push & allows the user to direct their movement more accurately. To remove further cumbersome material & weight. The use of mesh covered advanced rubber ‘ribs’ help offer foot support instead of foam. This gives and offers return energy to the user to switch direction in a faster time.
‘Pivot system’ allows user to move freely from left to right, allowing the shoe to move separate from the sole allowing for quicker movement on the court. In making the access easier, the tongue is split into two sections. This enables the top part to pull down on elastic ‘pylons’ that give greater space for the foot. when the foot is in place the user pulls on the laces to pull the top section into place where a mechanism clicks it into the correct position
To keep inline with the inspiration, the rear removes any heavy waste. This allows for a lighter shoe & allows users to look at the detailed performance parts. This pays homage to Nike’s Ethics to performance. -Tom Matic
Tom Matic Final Overall Rating: 6.9
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Frederic Roy:

Inspirations: My inspiration behind the Jordan 25 or Jordan 2010 is that I asked myself, where was Michael Jordan at 25 and what Air Jordan did he wear at that time? Of course, he played with the Chicago Bulls, but what was his exploits at 25 years? The answer, MJ was 25 years old in 1988, during the 87-88 season he was named MVP, Defensive player of the year and won the Slam Dunk contest in the Jordan 3.
So, because of his domination at both end of the court, a perfect balance between defense and offence I thought about the symbolic of the Yin Yang (opposing forces are interconnected and interdependent in the natural world, giving rise to each other in turn).
Design: I wanted that the 2 side of the shoe was not totally symmetric, but I did not want a 2 color design like the AND1 Tai Chi.I rather be inspired by the curve of the Yin Yang symbol and the circles of it. I put the lace on the medial side, like the Jordan TGIM, (I read that this is one of the most comfortable shoe that Ray Allen wore). To refer to Jordan 3, which he wore in 88, I used of course the elephant print for the toe box, but not gray, rather red, a little bit surreal like his season anyway!
Technology and materials: I have also used the Yin Yang symbol on the insole, the round that appear, it’s the I.P.S. technology (Independent Suspension Podular use on model XX1, XX2 and XX3). I didn’t have the chance to try Air Jordan 2009 with the APT Technology so I came back with this cushioning that I know and really like). The upper is a combination of synthetic leather and nubuck, the heel in synthetic leather and the collar is a plush form-fitting. -Frederic Roy
Frederic Roy Final Overall Rating: 7.0
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Brian Moughty:
The Air Jordan XX5 is a “Tribute to Genius.” In this case, three people.
When thinking of a genius, an athlete usually never comes to mind, but Jordan in fact was so. He not only mastered the game, but was able to evolve. He evolved his own game, the game around him, and also able to adapt and grow as a player, person and business man.
The evolution is where the second genius, Darwin comes in. A man who changed people’s beliefs and thinking, and challenged what was thought to be established.
The final person to the trinity is Tinker Hatfield, since he not only played a huge role in MJ’s line, but the entire shoe industry. Tinker is another person who was able to challenge and evolve from what has never been seen before.
To go along with innovation and adaption/evolution, the XX5 features “FlexForm”, which is a rubber coated wire that is able to bend and move with the foot. The athlete is able to press the FlexForm area against their own foot to get the right custom fit. The wire is placed over mesh so the upper can breath and flex more easily.
The lines of the FlexForm are inspired by the evolution lines of the Galapagos Island (Darwin). The shoe also has a carbon fiber plate that wraps up the side of the foot for support and sits on full-length zoom air. The sole of the shoe is inspired by the land Jordan has covered in his year. The tar heel inspired shape is at the heel, while bull ring inspired crescents are used for the traction. Also at the toe are lines inspired by the Wizard’s Arena. The XX5 is a clean, sophisticated shoe which is ready for any athlete ready to evolve their game, and challenge. -Brian Moughty
Brian Moughty Final Overall Rating: 4.9
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Austin Jermacans:

Taking cues from the architecture in Chicago, as well as motorcycle apparel, the Air Jordan XXV delivers a unique appearance complemented by a performance driven design. -Austin Jermacans
Austin Jermacans Final Overall Rating: 4.7
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Doug VanderValk:

My design started with a variety of inspiration, but the two main ideas were individuality and elegance. Early on, I decided I wanted to have a piece that could be added or subtracted – and eventually decided on an ankle piece that would be put on prior to putting on the shoe. I also decided to use small iridescent details, so colors would constantly be changing.
Functionally, the upper is all leather with a mesh bootie to try to bring more of a dress shoe feel to them. The heel uses APT technology (like the Air Jordan 2009), and there is full length Zoom air.
The overall goal was to create something elegant but futuristic, and creating a design that would be distinct. -Doug VanderValk
Doug VanderValk Final Overall Rating: 4.7
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Joe Sattler:

Modern mythology tells of a man who played for the Bulls known as Michael Jordan. Ancient mythology tells of a half man, half bull creature known as the Minotaur. This story represents the many aspects of man’s character including both human virtuosity and animal viciousness. Lines, forms, and details of the Air Jordan XXV were inspired by the Greek myth resulting in a performance shoe with a sculpted outsole and molded leather upper. The struggle to become the best is symbolized by the labyrinth, where the Minotaur was trapped and as Michael once said “There are no shortcuts”. -Joe Sattler
Joe Sattler Final Overall Rating: 4.9
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Sindri P. Sigurdsson:

My design is inspired by the Air Jordan V, the first shoe of the Jordan line to sport those ground breaking performance and styling features we’ve come to know and love, namely the lace lock, clear outsole, the asymmetrical and molded collar design, mesh panels and the reflective tongue. My goal was to use these elements as a starting point for my design, bringing them 20 years forward. Hence the working title [V]2.
My intent was also to bring back fluidity and design evolution to the flagship line, taking cues from most recent Air Jordan models, with the split rear outsole (XX4) and the Considered approach (XX3).
The shoe features a large volume molded chassis/outsole hybrid, reaching from the toe to the achilles, also wrapping up the quarter, anchoring the lacing system in the midfoot. The chassis is dropped in a molded 360° rand, and vacuum pressed together on the mild. The rand stabilizes the base of the foot and wraps up the heel.
The shoe features a new lacing concept, a single string which snakes it’s way trough ghillies and is wrapped around an anchor piece sitting at the top of the tongue, reminiscing of the Jordan V lace lock. The lace strig is a so called bubble lace, allowing the string to grab the loops, allowing the user to get a really tight and consistent fit. The lace ghillies take form from the flames of the Jordan V, they feature a reflective “25″ pattern, which makes the flames burn every time someone snaps a photo.
The Jordan V made room for the malleollus by molding, I took it one step further by completely removing all material from the ankle bone, solely relying on the overlaying straps to provide support. -Sindri P. Sigurdsson
Sindri P. Sigurdsson Final Overall Rating: 4.9
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Weixian Wang:

Design inspiration:
The peak (Rise and fall and the point of view) Michael Jordan (Black Lightning) Technology (A variety of texture and features)
Designs:
1. Air Jordan 25’s exclusive logo is made up of “23″, “25″, and “MJ”, it’s lightning-like.
2. The upper of the shoes has a lasered-on Jumpman logo, medial has the imprinted Air Jordan 25’s exclusive logo, and the forefoot of the shoes have a printed on Jumpman logo.
3. The “TPU Support Bracket” which is electroplated as a plating mirror effect is carved with a handwritten “Jordan” logo.
4. There are 4 air intake grille mouth like a racing car at the top of the instep.
5. A fast tether system is utilized.
6. The graphic at the tongue of the shoe is made up of “Jordan” “2010” and the “Jumpman logo”.
7. The outer side of the shoelace holes are shown as “2” and the inner side are shown as”3”
8. The ankle protruding parts of the design
9. The 2 line stitching on the shoe upper are similar with the Air Jordan 25’s exclusive logo, it’s shown as lightning-like.
Outsole: Nike Grind
Midsole:
1. APT
2. Zoom Air
3. TPU Support Bracket
4. Carbon Fiber Shank Plate
Upper:
Is made from the full grain leather, synthetic leather, light metal mesh, NU-Foam and the Gore-Tex fabric. -Weixian Wang
Weixian Wang Final Overall Rating: 5.0
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John Lee:

Year 2010 is the retirement year of the NASA’s space shuttle called S.T.S Space Transportation System. S.T.S is the current space transportation that are used for U.S human space flight. The STS has made a huge mark in our history in similar fashion to M.J himself.
STS was chosen as an inspiration, not only to celebrate its retirement next year, but because of its similarities in characteristics with M.J. They are both built to perform in its peak with perfection and applying most innovative technologies and materials. M.J’s ability to perform day in day out on the court leading his troops and making mark in the history of basketball, is almost identical of performance seen in STS. If STS or M.J fails on a mission, it can lead to failure of a team. Also interestingly the both of them work with gravity to perform.
Another key element of STS space shuttles are its design to be sustainable and reuse parts from the previous space shuttles when building or altering the shuttles. With Air Jordan’s new approach to designing shoes with concept of ‘considered’ it is a great match.
The design of the shoes has captured the essence and characteristics of the space shuttle. The mid-sole has been inspired by the details seen three main nozzles of rocket boosters. The lace access has been inspired by the opening doors seen on the space shuttle while on the mission in gravity (I did not have the time to show this detail unfortunately). It also utilised the reused materials from previous jordan series to be aligned with considered concept. -John Lee
John Lee Final Overall Rating 6.0
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Good luck to all. I just hope it doesn’t turn into what happened on KG, where a certain contestant lowballed everyone and gave himself 10’s just to ‘even the playing field’. Anyhoo, can’t wait to see the results.
Definitely. Please show RESPECT to your fellow designer’s. If anyone is engaged in vote sabotage/manipulation, their entry will automatically be disqualified. IP Addresses are being logged. Keep it clean, guys…
I think we already have some disrespect. How it is possible that a lot of people have under 5/10? Nobody deserve less them 5. And how it is possible that almost the rest have a score between 5 and 6 and just one person have a score greater then 8?
As long as there is no large discrepancy between most of the designs, I can see an average of 5-7 stars per design. I mean, to be honest, i gave a few 4’s myself, due to poor thought process. I mean, the render might be dope, but the concept and process were lacking. On the other hand, the highest I gave were 8’s and that’s because the rendering, concept and follow-through were good, but in the end, it just didn’t look like a shoe Jordan would wear.
I don’t think any are 10’s, and as designers with integrity, we should all realize that a 10 would make it perfect, which would not be accurate.
Seriously though, tell me why John Lee gets a 5 and there’s one with an 8, which in my honest opinion, needs a lot more work on rendering, concept and follow-through. Me thinks friends with no design experience are boosting stats…but whatever, we got this far, whatever happens happens.
I’ll be constantly monitoring the vote tallies. Another factor to all of this is probably the wide-open nature of who’s looking at this site and Project Bluefoot. KG stayed relatively underground and obscure to the average sneakerhead, so we may have many more non-designers coming into the voting process too.
Would you guys be interested in possibly conducting a weighted-vote? We can finish out the public voting and see where that goes, and in addition, we can hold perhaps a vote among the 15 Finalist Designers to rate each other and give that 50% weighting or some structure like that. If you have any other ideas, post them up here or on the Project Bluefoot forums.
The vote process is still very early and there’s a lot of time left inbetween for things to happen…
Eh, I think you’ve done way too much already, Steez…the voting part will always feel a little biased to a few, and some will always try to get around the system. That’s just how the Internet and anonimity work. In the end, it’s still all fun and exciting. Besides, we’re getting the right people to look at our work, and in the end, that’s a prize in and of itself.
I just want to speak on the EARLY outcome so far..I havn’t told people to rate mine real high and others low…Nor did I do that when I voted..
I didn’t even give myself a 10..The highest ones I voted for were Ben and Titus…
I did however posted the lnik on my facebook saying..
“VOTE FOR THE AIR JORDAN DESIGNS”…You can even check..It doesn’t say anything about voting for mine..
Again it is early, and I don’t want people to start hating me..I have been around the boards and such for a very long time, and think I have respect from a lot of fellow designers..
Another thing is people’s votes also vary in terms of how many people vote for each…You know not everyone can follow simple directions, and maybe just hand out a 10 as their one an only vote, even though they have 15 votes
One more thing…
Of course people without design experience will vote..Why wouldn’t they?..Steez doesn’t want only people without design experience..That isn’t how the industry works..The industry is based around the consumer..
That is why we have people like D’wayne, Jay and Tony..because they have the experience to pick the finalists and ultimate winner….
Plus this is open to the entire public, not just members…
Again it is very early and hasn’t even been a day…
I think in the end they will all surface around 5/6
[...] for the Project Bluefoot x Air Jordan Design Competition has begun! We are teaming up to host the public voting with our just-launched, daily-updated [...]
stop crying everyone
wow..scores are tight!
best
it seems like the voting is pretty brutal…typical of designers who are never content with what’s in front of them (take it as a compliment). i mean, i admire the fact that there are no 10’s and that there aren’t even any designs close to a 10…but i think people are missing what the purpose of these designs are. you’re judging based on three criteria, people…not just basing it on a pretty picture. (almost) any of these guys can render a pretty picture, but a pretty picture of a bad idea is still a bad idea. look deeper, ask what the elements of their shoe does, why are they placed there, and why they look the way they do. if you can discern that info from the panels given, then the designer has done their job…if not, then you need to ask yourself why you’re giving the ratings you are.
top 5m IMHO:
frederick
tom matic
john lee
titus ares
bed adams-keane
why? because not only can i see MJ lacing these badboys up, but they actually took all three elements of design into consideration…and it shows.
Yurri: excellent work, but the hich arch makes it look like a corsstraining shoe, versus a bball shoe.
Yuan: how will it work, taking into consideration all the hard cuts and explosive movements players perform? how is it executed? it looks like a RBK ATR shoe moer than a J (no dis, just styling cues).
Alvin: dope render dude, but why is the “J” flipped? also, it’s kinda bulky, reminds me of the shaqnosis.
Karabo: the toe part looks off to me…almost too skinnyin relation to the heel. also, laceless is a brave step, i just wish you explained it more. There have been inner booties before, but all have needed laces. what makes yours different?
Brian: your render looks a little flat…plus i would like to know what the elements of your shoe do and what they are made of. is that carbon fiber in the forefoot? what’s that “bubble” on the heel?
Austin: render is nice, but all the vertical lines give it a static feel, as opposed to a kinetic shoe. being inspired by architecture is nice (air bubble in AM1 inspired by windows), but you’ve literally crossed a bridge and a shoe.
Doug: BEAUTIFUL render. almost thought it was rhino…but you designed a basketball boot. real nice, but it’s a boot.
Joe: you designed a tire. is it one piece rubber? i can’t tell from the render.
Weixian: reminds me of the xvii lows and early tmac line. nice, but the heel is a tad too pointy…it doesn’t look stable.
Sindri: you always push the envelope, and i like the form…maybe just a few different colorways and colorblocking make-ups would have brought that score up.
good luck, everyone.
Damn, weixang! Congrats on the huge jump. How many friends did you get to give you 10’s?
Hey all yea seems as if there is alot of biased voting going this way. Never mind its to be expected. good luck to the final 5 and lets hope all is fair. Brill site but which in the future is the main site etc? will PBF be closed down now or what?
^^Tom, PBF will always be the main design site. Check the Project Bluefoot home page and read the latest update on PBF/Counter Kicks. This place is the daily-updated info site that the PBF staff will be running, and PBF will remain as the design-saturated branch where “Design Theory” interviews, monthly comps, tutorials, etc will be posted there. We’re holding the vote here to kick things off, as well as the winner of this and the Lebron comps will have their design concept placed directly in the CK logo where the sneaker silhouette is located now. Counter Kicks will get all of your work out to more people and both sites will be tightly integrated in other ways. I’ve got a few more sites lined up ahead too…
The voting is harsh yes.. even the EXAMPLE RATING TEST at the top only scores a 6..
In the end the Jordan designers will pick a winner out of the top 5 right? That’ll be harder to influence through friends and family..
I’d be interested in seeing what the judges think are top 5 too. I’m sure their criteria and reasoning would help all the designers learn more about their design, what they did right and what they could improve on. Picking from the best designed versus the most popular can be a source of some very insightful critiques.
[...] your votes in now! Public Voting for the Project Bluefoot x Air Jordan Design Competition ends in less than a week on October 5th, 2009, at Midnight EST! You will decide the Top 5 rated [...]
[...] your votes in now! Public Voting for the Project Bluefoot x Air Jordan Design Competition ends on October 5th, 2009, at Midnight EST! You will decide the Top 5 rated design concepts [...]
dang that titus dude has a 6 and his shoes MAYBE are good enough to be sold in k-mart, and those are supposed to be the AJ 25’s….there isn’t even a jordan symbol
in my defense, and honestly, every design here deserves at least a 5…folks are harsh, but you know what they say…’pressure makes diamonds’. i’m actually itching to see what the professionals think.
as for the k-mart comment, i’ll take that as a compliment =). i WISH i could get my foot in the door!
i think you missed the entire point of my comment titus, you were complaining about boosting votes and its pretty obvious you’ve done your fair share……btw ben yours are by far the best, insane design I’d rock them anyday you def get the win in my book
I’ve been keeping track and monitoring the votes coming in. Titus hasn’t done anything to manipulate his totals. Any votes coming in from the same IP address are automatically striked. We just posted up on PBF and the CK home page about the 1 week of voting left, which got a good number of people to come through today and switched up some totals. There’s still nearly a week left of voting to play out, so anything can happen from here…
wow nvm not my point at all
I don’t like the fact that everybody can vote, family and friends that didn’t know nothing about footwear design, about Jordan Brand legacy. I don’t like the fact that there’s no place for comment, to justify your score. It’s evident that friends and family with give a high score and that they will leave a very bad score to others. I know that because one of my friend told me that he gave me a 10 and a 1 to everybody else, even if I told my friend and family to not give me a 10, because my design is not perfect and to not give lower then 5 to everyone else, because I think that nobody derserve less than 5. Come on! we are the 15 finalists of 110 submissions, no one deserve less the 5/10. On KickGuide Website there was place to rate and comment your rate so if you gave a 1/10 on somebody, you need to justify why! I know that today I received I lot of 1/10 because at the beginning of the day I had a average of 6.5/10 and I drop at some point to 5.5/10. To make that kind of drop, I calculate that I received some bad bad score unjustified.
Presently I’m 6th, I know that there a couple days left, but even if I made it to the final 5, I don’t like the rating system. You know, I’m not a bad loser, I can accept defeat when it’s fair, but now I know that this system is unfair.
STEEZ you need to make some adjustment for the Lebron contest. I think that rating it’s a popularity contest. A “who have the most friend on facebook” contest. We should comment on the score we give, so that the “Average Joe” could not just leave a 10 for his friend and a 1 for each other.
My $0.02
$0.01. Ask yourself…Who makes up the majority of consumers who purchase Jordans? Designers, or your “average joe”? Lets be real, outside of the “design” world most people don’t care as much about the design process or back-story. They care about how the shoes match their shirt, and how their jeans sit over the shoe. They want something that looks HOTT! Don’t belittle and discount the very people who we as designers are making products for. Just remember, there’s 24 AJ models out there, and everyone can name a few that they think are horrible. But know that those “horrible” models went through the same design process as your favorites…Thats life, the consumer may not always agree with your intended idea.
$0.02. Its a competition…so go out there and promote yourself, get votes (but don’t have others unfairly vote for others)
BTW, I think Tom Matics design is taking the whole thing anyway. There’s more research, thought, and innovation than anyone else’s.
I’m 100% agree with you Yurri, that the majority of consumers who purchase Jordan are “average joe”. I’m fine with the fact that people care about how the shoe match their shirt or jean, as long as it’s objective. I’m fine with people who give a 10 to a shoe simply because they like the color or the rendering and that they didn’t care about the innovation or design process, it’s OK. I can be fine too with people who give a 10 to they friend, because they want him to win, but I’m not fine with people giving 1 or 2 to a design, because in my opinion, no one deserve less than 5.
“I know that today I received I lot of 1/10 because at the beginning of the day I had a average of 6.5/10 and I drop at some point to 5.5/10. To make that kind of drop, I calculate that I received some bad bad score unjustified.”
oh the irony…you must have gotten about 30-50 votes last night, and surprise surprise, you’re back up to where you deserve to be. 1’s aren’t justified, but are 10’s?
It’s getting pretty heated, but let’s all be honest right now. Screw the anonimity of the Internet and the way it let’s us throw stones from behind a wall…let’s get the fnalists to rank and crit eachother right now. It may not count and it may not be official, but at least you can all get those feelings out. You know the ones…”why is HE ranked higher?”, “My design is WAY better” and “I deserve a higher score than that guy”.
My recent increase of score shows really well why this rating system didn’t work well.
As one of the finalists Ill give critques to everyone..Obviously not my own..
Titus- It is good for an Air Jordan to be different and separate from the rest of the pack, but I think yours is the wrong kind of Different…You had a good starting point, but I think you ended up with a shoe that looks too much like a dress shoe..Also the fact that there are no Jordan logo’s or branding on it..except for a guy in a business suit?..It still needs to connect to the history of the Air Jordan in someway, and I don’t see a real connection with yours…Your sketches and rendering skills are great though..
Yurri- Great job with the sketches and rendering..In that sense you have one of the best here..But over-all design it doesn’t connect well to the Jordan DNA..Not only the “air Jordan” label but the brand really… Looks like it would better suit a different brand..Good inspiration and story though..
Yuan- You took a great chance with trying something out..The sketches, idea and rendering skills are all good..Its great that you brought a new method to the Hi/Low deal..I think you just need to refine the design because as a low it looks like a running shoe..Also it is a little unclear how the concept works…
Alvin- Your story and inspirations are very unclear..I don’t understand what you are trying to do..Connect you to Jordan? Design wise rendering is great, but looks more like you rendered a car..Also I can’t tell if some of those lines are part of the shoe, or reflections or something..Like the lines across the toe…
Karabo- Great rendering as always, but I think it hurts how you have everything too small..Its hard to see..Also I think the shoe is TOO simple..I also don’t like how you just took the collar of the 2k9 and put it on..Atleast you did take a chance though with the simplicity…
Ben- You know I have talked to you about yours, but great rendering and story and connection..I think you have one of the strongest projects all together..I just think you are missing one element to really separate it and make it an Air Jordan…
Tom Matic- You did great with the effort and thought process..Only problem is the text is hard to read, so I don’t fully understand it..but I still know you were thinking, and connected to the Jordan design language well..In the end a appealing shoe that seems like it has a lot of important functions…
Frederic- Wonderful renderings…In the end though I don’t see the product being ready for the “Air Jordan” namesake..There just isn’t anything new with it..Would make a wonderful team shoe though..I don’t like how you took inspiration from a past team shoe..I think for the flagship shoe it should really be built on its own, without borrowing from a lower shoe…
Austin- You may have been crunched for time with futursole, but I think something that hruts you is the lack of sketches/angles..You use the same image many times..The motorsport inspiration has also been used, try and dig into something that hasn’t been…Design wise it is too close to the Wade..You took a HUGE step with your rendering skills however, as it looks real good, and I know you will only continue to grow…
Doug- Rendering is amazing and the design is definitly different and you have some great details like how they are all iridescent..Seems like that would be cool…I think you have to refine the ankle strap though..It just seems too boot like, and doesn’t seem like it would play well, due to weight and flexibility…
Joe- I think your design is the start of something good..Starting with the sole/midsole..That is a real cool idea and eye catcher..I think you may just need a few more elements on the upper and also a stronger background story..Also the placement of the tpu windows may be uncomfortable..Amazing rendering though…
Sindri- I was surprised with your entry..It looks like you thought of the lacing system, but then just kinda stopped there..I think the rest of the design is way too safe and ordinary..Nothing that sets it apart or eye catching..Its a very pleasing design, but thats it..Just too safe..
Wang- First you just need to work on your proportions..Also I think you should re-wrok the upper as it is real simple and such..You also say you use APT in your design, but it doesn’t show that at all..Looks like a regular sole/midsole…
John- Your final rendering is by far one of the best and you did an amazing job..but when you look past that it really just looks like you added a bunch of element of past jordans for your design..Its very clean and all, just lacks anything new really…
Dang..That took a while hah
So you condone exploiting the flaw?
Fred, no dis, I actually love your design and if I were up to me, you’d be top five, easy. The thing is, we’re all getting caught up in the score we get and the score we BELIEVE we deserve. I mean, if the masses vote your shoe a 5.4 (people as individuals are smart, but group them together and suddenly, the collective intelligence goes to the crapper) but you feel it’s an 8, should you bypass the voting process (no matter how seemingly flawed) in order to get the score you feel your work deserves? If that were the case, why even vote? Why not just give yourself a rank and that be that? Anyone who loves your work can say so and give you the 10, and anyone who doesn’t feel it can’t vote?
Voting is a double edged sword in that it will always give you positive and negative reactions. Justified or not, it is the process and it’s what you’ve subjected yourself to upon entering the contest. Manipulating it just takes away from the accomplishment you’ve earned by simply making it this far.
Totally agree with Jeff above. It’s funny Fred that you’ve been the biggest complainer here and yet you are the only one blatantly manipulating your vote score. You were in the mid 5’s last night and somehow you’re at 6.9 as of the current moment? You voted on your own design 50 times overnight? THAT is disrepectful to your fellow designers. Ironic indeed.
Look at the vote totals. Everyone has between 100-150 votes as of 2PM today and Fred has 200. He’s 50 votes ahead of everyone else…that’s pretty flagrant manipulation. So voting for yourself 50 times giving yourself all 10’s is what you consider fair and respectful to everyone else? What exactly are you complaining about Fred? Un-believeable.
Hey Brian,
Thanks for the feedback, its interesting to hear your thoughts on my design. Something I am wondering is that, I know I have intentionally added two design elements of previous AJ’s, one being the pattern ( designed to reuse the material in line with AJ’s REUSE Theme) hologram to continue the brand visual link to AJ 09.
It would be great to know what other ‘bunch of element of past jordans’ you think is I have added on. No hard feelings but just curios.
Regards
John
Jhon- That is true..The only 2 elements are really the 2k9 and the elephant print..I guess just all together as a whole it reminded me of past ones..
I know, I know, it look strange my sudden increase of score and my number of vote cast. Here are the facts: Yesterday I was very upset about my sudden drop of score and I wrote a complaint in this forum, maybe I reacted a little bit fast but as I already said, I don’t like this rating system even if I’m in a good position right now. So I overreact but it’s because I really care about this contest, maybe too much, I want to be seen by the industry so badly. You know my biggest dream is to be able one day to work as a footwear designer. I don’t know the average age of all the finalist but I’m pretty sure I’m one of the oldest, I have 30, so I always ask myself if a footwear company will be interest to invest in me, even if I have talent, instead of a 20-25 young guy.
So after I wrote my complaint, I wrote a reminder on facebook to encourage my friends to vote. When my brother saw that I was not in the top 5 anymore, he send a mail in facebook to a couple of his friends (he has a lot more friends then me by the way). He only tried to help me but now it turns against me in some way. People think I vote for myself a lot of times or something like that. You know, I was against this approach (family and friends who give high score) and now I did the same. Shame on me, I know. But maybe that prove that this rating system (open to everyone) doesn’t work. Friends of my brother gave me high score just because he asked them.
I’m pretty sure I’m not the only one who used facebook to increase his score, but I’m the one that it shows the most, mostly because of my yesterday drop, then my complaint and now my today’s increase. So I ask Steez or John Brilliant to rethink about this rating system for futur contest. And I have some ideas, maybe only the registered members of Project BlueFoot could vote and there would be a place to comment our score, or maybe that we need to give a score to every finalists, not just our friend and if we give a score lower than 5, we need to justify it. I ‘m pretty sure I’m not the only one who doesn’t like the rating system, especially now (I know it’s partly my fault) so if you have some ideas just write it here.
Justifying or writing a comment won’t do anything..Public voting obviously killed the contest…Just leave it to the judges…
Well, there goes the contest.
Anyone who cracks top five with an obscene amount of votes will undoubtedly undergo skepticism and doubt about the validity of their scores, and thus the validity of their ability to garner mass appeal for their design…and in turn, their skill.
Whatever, I’m already finishing up that LBJ casual shoe and working on that bball shoe =)
Props to Steez for running this…your heart is in the right place and your intentions are honorable, and for that, I say ‘Thank you’.
• Very impressed by Yurri’s sketch exploration, but the end result is a bit too adidas.
• I love how Karabo went low with the ankle. This is almost my favorite design (love the texture), but it just doesn’t make a strong enough statement.
• Ben’s work is great, but it looks more like a team shoe to me. It’s been said a thousand times that an Air Jordan should have at least one visual element that makes you squirm, whether in discomfort or in excitement. Very nice design, but nothing really unexpected here.
• Very nice design by Weixian, but the distortion of both the size of the detailing and the overall proportion of the rendering hurts the presentation.
• Joe submitted my favorite (by far) inspiration idea/application. The top half of the shoe is sub-par, but the general idea behind the midsole/outsole is very exciting. I’d love to see that idea edited a little, and with a complete do-over on the upper.
To me this race is too hard to call. Looks like it might come down to the wire.