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Project Bluefoot x LeBron Lifestyle x Counter Kicks (Designer: E. Brent James)

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The next generation of designers at Project Bluefoot were recently tasked with the design challenge of creating a Lifestyle-based product for LeBron James. The designers were allowed to submit up to 3 Concept Boards to illustrate their presentation and provide a design description for their composition. We have teamed up exclusively with Project Bluefoot to allow each designer to essentially “takeover” the Counter Kicks shoe silhouette logo with their Lifestyle LeBron footwear concept and provide the backstory to it. Look for new unveilings over the next couple weeks. Today, we start off with a street-ready shoe designed by E. Brent James. Continue reading for his 3 design boards and full story.

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The Lebron Street Style line is inspired by Lebron’s off the court style. While he is not dominating basketball arenas worldwide, King James seems most comfortable in athletic inspired, rugged attire. The SS1 pulls cues from the concrete urban environment and the powerful Hummer H2, Lebron’s 1st ride, to match his rugged style. The final product is a comfortable, street-inspired shoe that King James and his followers can wear as they regulate the streets of the globe. -E. Brent James

Images courtesy of Counter Kicks Footwear Design Division: Project Bluefoot.com

View all the LeBron Lifestyle Design Concepts here:

- E. Brent James

- Austin Jermacans

- Joseph Dumary

- Björn Bengtsson

- Titus Ares

- Ashley Payne

- Edgar Torres

- Jerome Brown

- Xavier Jones

- Nicholas Chuwattanakul

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Category : Project Bluefoot

Comments (7)

Best. Sneakers. Ever.

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If these shoes go into production, I’m buying 25 of them. Keep em coming, E. Brent.

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The sleek aerodynamic design coupled with the vibrant color makes this sneaker a true winnner. It should be worn by a winner—Lebron James

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Awesome!!! great work brent!

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I’d wear the heck of these sneakers…great work bud

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good design bro’!!

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hi ive been trying to gett in to the design game for many years now and im still ambitious on trying to get my foot in the door id like to know exactly when do the contests start so that i could get a chance to have something with one of my designs and maybe something more might come out of it
thank you
james
sneaker designer

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