The bywords on running, the lightest Sprint Spike in the earth history from New Balance:
Fluidic curved lines, speediness, the best performance, design that get rid of everything unnecessary only to get the full-speed, byword for reducing weights.
I was inspired by the barcode pattern of F1 machine and Ferrari team’s F1 machine, which gives the speediness.
And I was inspired by the New Balance’s big ‘N’ logo, which is the symbol of the New Balance shoes and also gives a familiarity to the New Balance loyal customers.
Also I was inspired by the arch-shaped dynamic lines of BMW’s Hofmeister-kick, c pillar, which can give the feeling of moving, even without moving.
His/hers Sprint Spike already gives the feeling of running even at the start line, which can give auditions excitement.
The shoes offer wearing-socks-like comfortless and lightness for the runners by designing the upper covered by one piece of slim mesh.
Also the shoes give the best support via N logo on the front side of the foot, where sprint runners use the most when they run.
Attaching the painted TPU film on the upper helps to reduce the weightless and also to fit on the runner’s foot.
Using aluminum 5mm needle spike for the weight reduction and the spikes are positioned as in L shape, which support the part where the most power are received.
The big N logo located near Achilles tendon, which is emphasized when auditions look at the runners’ back, helps to hold the heels.
The big N logo located near outsole helps the auditions to identify where the shoes are from: New Balance.
Reducing the unnecessary parts, midfoot and heel of outsole, helps to reduce the weight.
The minimum thickness of CM-EVA midsole not only offers the best court feel but also helps the runners to break their records.