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CounterKicks Design Competition: Lightweight Running Shoes (Deadline: Sept. 5, 2011)

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Get Lighter and run away from the competition.

The biggest movement taking place in the athletic footwear industry right now is Lightweight. As a technical term, Lightweight is defined as a shoe weighing 10 ounces or less in a mens size 9. An even more narrow subcategory of Lightweight in the running footwear space is driven by the current Minimalist/Barefoot trend. But we focus this particular CounterKicks design competition on the everyday runner. Your task is to deliver an all around, high performance Lightweight Running Shoe that clocks in under 10 ounces but has enough support and cushioning for the average athlete who’s not quite ready yet to dip their toe into a zero-drop barefoot ride.

All Lightweight Running footwear concepts will be reviewed and judged by Brett Golliff, Senior Designer at General Motors, former Designer at New Balance, and author of our Design Insight column.

First place winner will pick up a $250 gift certificate to the great online sneaker retailer Sneakerhead.com, along with some CounterKicks tees.

Also check out our just announced Lightweight Running Apparel competition.

Submit your Lightweight Running Shoe design now.
Deadline to get your work featured on CK is September 5, 2011 at Midnight PST.

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Category : CounterKicks, Design, Features

Comments (9)

Good luck to everyone designing for this competition!

We just want to quickly reinforce again that this concept is all about the everyday runner. We’re not looking for ultra minimalist/barefoot concepts (save those for a future comp!). Know your basic running footwear terms and you can also look up the weights of current running product out there in the marketplace to get a good idea for what this competition calls for.

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Can I play? ;-)
Good luck, can’t wait to see the finalists.

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I think the deadline is a little bit short… less than a month!!!

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@JF, haha.

@FredRoy, yeah this one is definitely more clipped from the past comps. I think for most it won’t be an issue, you know the deadline and the submission form is live right now. We want to see how well everyone does with turnaround and time management. We’ve also greatly upped the frequency of the comps, so there will be a lot more variety, more brands, and opportunities for people to get involved and showcased. Let’s see you guys knock this one out. It’s a general running shoe so your design research won’t take nearly the amount of time as it would to study a Minimalist/Barefoot concept. I think a new design comp every 4-6 weeks is doable and we’re scaling these out with bigger ideas ahead.

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…may the hungriest designers win!

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I’m starving!!

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Where are the winners

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does no winners in this competition

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What happened?

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