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Starting Today, adidas Wants To Get You Running In A 7.5 Ounce adiZero Rush

Rush-ing.

The crew at adidas is at the lightweight wheel once again.

Today the 3-Stripes officially unveiled the adiZero Rush, an all new running shoe that checks in at a feathery 7.5 ounces with 7 bold color combos ready to get your feet moving lighter than ever.

Mikal Peveto, adidas America Director of Running, says it’s all about getting you faster.

“We’re really proud of the adizero Rush and excited to get the shoe in the hands and on the feet of athletes who run to get faster for their sport,” said Peveto. “The adizero Rush shaves ounces from a typical running shoe, helping athletes as they work to stay faster than their competition.”

“At adidas, our goal is simple. We design and engineer lightweight shoes to make athletes of all levels of sports faster so they can perform better on the track, the field and the court. We know seconds make the difference between first and second place or a personal best effort.”

The tech underpinnings for the adiZero Rush are adiPRENE+ in the midsole for cush and responsiveness, a SprintWeb midfoot for support and durability, SprintFrame for energy return, and Lightstrike EVA for the lightest weight possible.

You can get the adidas adiZero Rush right now at shopadidas.com and at adidas retailers worldwide. MSRP is $100.


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nice

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