As mentioned earlier today, the adiZero Crazy Light 2 campaign continued tonight on the side of TD Garden in Boston where the Celtics pulled the ECF to 2-1 with Miami. The names of fans who enthusiastically told the adidas Basketball Facebook page what light does for them on-court were put on digital blast in a huge light mural against the C’s home. Here’s a couple stills and some video footage of the mega adidas projection. Watch out on @adidasHoops for updates to the Crazy Light 2 rollout.
We cannot display this gallery