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Mikal Peveto Tells Us What To Expect From The adidas adistar Boost & adios Boost Running Shoes

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In our previous interview with adidas America Director of Running Mikal Peveto, he told us that Boost technology will not only change adidas but also the entire industry. If Energy Boost is the brand’s opening salvo in that direction, adistar Boost and adizero adios Boost are the next offensive in the effort to redefine what footwear cushioning is, what it does, and what it’s capable of. We wanted to know what you’re going to get from the adistar and adios when they hit retail a little later this year, so we asked Mikal to run down each shoe’s profile and explain some of their important details while piecing it all together in the context of performance.

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CounterKicks: Take us through the key attributes of adistar Boost and adios Boost.

Mikal Peveto: The full-length Boost midsole is absolutely the key attribute in each shoe. However, each shoe has its own set of unique attributes that tailor fit the shoe to its intended user. The adistar Boost is an everyday training shoe for the runner looking for a stable ride with all the bells and whistles. Its ForMotion heel reduces harmful movements at touchdown and gives a guided transition into the midfoot. Additionally, the pro-moderator skin on the medial side provides support and guidance through every step.

The adios Boost, on the other hand, is a racing flat that can also function as a lightweight trainer for efficient runners. While it is designed to be extremely lightweight, it still has a full length Torsion system for maximum propulsion at toe off and quick strike material in the forefoot for enhanced grip.

CK: How has Boost been tuned for each shoe?

Peveto: In the adistar Boost, there’s a greater thickness of Boost material in both the heel and forefoot to provide the ultimate in comfort and cushioning. Whereas in the adizero adios Boost, the Boost material is designed to be thinner for weight reduction and to keep the runner closer to the ground.

CK: Why did you decide to go with Continental brand rubber on the adios outsole?

Peveto: In comparison to standard rubber outsoles, Continental rubber provides 21 percent more traction in dry conditions and 23 percent more traction in wet conditions. This is absolutely crucial when racing and gives the runner the edge no matter what conditions arise on race day.

CK: Why go with mesh on the adios as opposed to the Techfit of the Energy Boost and adistar Boost?

Peveto: The entire adizero line is built to a unique and high micro-fit standard that is overseen by our Japanese based design group. In final designs, the superior moisture and heat exchange that the open mesh provided more closely fit the needs of a performance racing shoe.

CK: The adistar introduces Formotion to the Boost line and we’ve seen this tech on other successful adidas shoes. What should runners expect performance-wise from the Formotion-Boost combo?

Peveto: The Formation-Boost combo brings together industry leading technologies in both stability and cushioning. This has allowed us to make the ultimate stability shoe – one that not only provides the necessary stability for a runner with those needs, but makes comfort and cushioning a priority as well.

CK: Plans to offer Energy Boost, adistar Boost, and adios Boost on miadidas soon?

Peveto: Look for Boost options on miadidas.com in the next year.

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The adidas adistar Boost is slated to release August 1, with adios Boost following on October 1. Find the adidas Energy Boost now in multiple colorways at adidas.com.

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Category : adidas, CounterKicks, Features, Interviews

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Love Boost!

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lovin boost

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