01-Sep-2010
Posted by : John Brilliant
Available now is the Hops Ol Skool Mid in White/Grey nicknamed the “Supaclean“. One of the technical features to the Ol Skool line can be seen on the medial side of the shoe with its cracked-cement appearance Dual Density EVA insert at the midfoot, a compound which Hops says is 25% lighter than conventional EVA used by many brands. Working in unison with Hops’ Medial Wing, the Dual Density EVA wedge gives added stability to the Ol Skool package for quick lateral cuts and aggressive on court movements. Purchase the “Supaclean” Hops Ol Skool Mid now. Check out Bryan Hinkle’s in-depth performance review of the shoe here. Continue reading for more images of the Hops Ol Skool Mid.
25-Aug-2010
Posted by : Dallas Stokes
Category : AND1, Air Jordan, CounterKicks, Jordan Brand, Li-Ning, Nike, Stokes Life
Tags: 2k Sports, Air Jordan 2010 Outdoor, AND1, Building A Brand, China, CounterKicks, Dallas Stokes, EA Sports, EVA, Foamposite, Footwear Design, Footwear Industry, How To Make It, Los Angeles, Magic, NBA, NBA All-Star Weekend, Nike, Nike Air Raid, Nike Hyperfuse, Nike Ndestrukt, Outdoor, Reebok Blacktop, Stokes Life, Streetball, T-Shirts, Westmound Footwear, World Basketball Festival, WSA
BRRRRIIIINNNNNGGGGGG. “Hello…” “Hey D!!! Let’s start a shoe company!!!” “Hello?” “Hello?” That happens at least once a month. No offense, because I love the fact that people come to me with ambition and feel I’m the guy that can help them, but maaaaan… ambition without knowledge and a plan is like watchin the Nets play the Clippers. Sooner or later somebody’s gonna win, but it’s a painful thing to watch. So you want to start a shoe company? OK let’s do it. Continue reading Stokes Life With Dallas Stokes: BUILDING A BRAND – Let’s Make A Shoe Company (Part 1)…
16-Dec-2009
Posted by : Yale Schalk
Category : New Balance
Tags: Abzorb, ENCAP, EVA, Luis Navarro, Mother, New Balance, New Balance 574, New Balance 574 Clips, New Balance 576, New Balance 990, New Balance 992, New Balance 993, New Balance Lifestyle, Product Marketing Manager
In our latest exclusive interview, Counter Kicks talks with Luis Navarro, Product Manager for Men’s Lifestyle at New Balance. Luis reveals how the well-known 574 shoe was created from scraps, explains what the 574 means to New Balance, tells us why ‘Grey is beautiful’, explains why the conservative-looking 990 series maintains its appeal in a market of busy designs, and discusses why New Balance’s U.S. factories are so important to the company and its workers. Continue reading for the in-depth scoop…
12-Nov-2009
Posted by : Yale Schalk
Category : Reebok
Tags: Energy Return System, EVA, Hexcel, Honeycomb, Paul Litchfield, Reebok, Reebok Court Victory, Reebok ERS, Reebok Hexalite, Reebok Hexride, Reebok Pump Aerobic Lite, Reebok Pump AXT, Reebok Pump Omni Zone, Reebok Pump Omni Zone II, Reebok Pump SXT, Reebok Pump Twilight Zone, SR-71 Spy Plane, The Pump
Continuing our week-long Reebok coverage, today we bring you the stories behind The Pump’s two iconic cushioning systems: ERS (Energy Return System) and Hexalite. In our latest exclusive, Reebok Pump creator Paul Litchfield reveals to Counter Kicks how these technologies were developed and how they work. Continue reading for an inside look at Reebok’s cushioning systems…
