14-Nov-2009
Category : Reebok
Today, in Counter Kicks non-stop exclusive Reebok Pump coverage (see: Paul Litchfield Interview Part 1, Part 2, Part 3, and Reebok ERS/Hexalite Technology post) leading up the 20th Anniversary of the Pump on November 20th, we bring you the Pump Chronology, a listing of every landmark Pump shoe from the technology’s debut in 1989 to its first creative plateau in 1994. Continue reading to see our entire exclusive Pump Chronology…
12-Nov-2009
Continuing our week-long Reebok coverage, today we bring you the stories behind The Pump’s two iconic cushioning systems: ERS (Energy Return System) and Hexalite. In our latest exclusive, Reebok Pump creator Paul Litchfield reveals to Counter Kicks how these technologies were developed and how they work. Continue reading for an inside look at Reebok’s cushioning systems…
09-Nov-2009
In our latest exclusive interview, Counter Kicks talks with Reebok Pump creator Paul Litchfield, Vice President of Advanced Concepts at Reebok. In Part 1 of a 3-part series, Paul discusses the Pump’s origins, talks about his involvement in the project, and gives us an insight into the athletic shoe industry climate in the late 1980s. Continue reading to get a glimpse of what the man behind Reebok Pump technology has to say about it all…
*Update: Read Part 2 of our Paul Litchfield Interview now!
*Update: Read Part 3 of our Paul Litchfield Interview now!
