Tinker Hatfield unveils the 2011 Nike Mag shoe for the first time.
Nike is “officially” announcing the release of Marty McFly’s “Back To The Future II” shoes tonight but Tinker Hatfield has already telegraphed and unveiled the 2011 version of the Nike Air Mag for months now, including in this 20-minute sit down interview with EA Sports from back in May 2011.
Tinker is pitched the question, “What does the future look like for sneakers at Nike?” His response after being tossed a pair of the Nike Air Mag kicks from off-camera: “Here it is.”
If you compare the Air Mag shoe Tinker holds in this video to original photos of the “Back To The Future II” movie prop version, this is clearly a new fabrication and model prototype of the shoe that’s been teased all year long in plain sight. There’s discussion of Air Jordans and the new University of Oregon “Matthew Knight Arena” basketball court in the clip but no one cares so much about all that on a day like this. Hyper 80′s babies looking for the latest McFly fix can just skip their cursor ahead to the 12:38 mark for when Tinker Hatfield shows us the new 2011 Nike Air Mag.